Craig Elander Joins The Answer Company as New Director of Customer Management

The Answer Company, leading provider of business management software, announced today that Craig Elander has joined the team as the new Director of Customer Management. The newly created role will be at the center of helping maintain the highest level of customer service and work actively to increase the overall customer experience with The Answer Company.

Mr. Elander is a long time software industry veteran, having risen through the ranks at Sage Software, the primary software partner of The Answer Company. He started at Sage while attending Trinity Western University’s School of Business, as a summer co-op internship placement. Mr. Elander ends his fifteen-year tenure at Sage having most recently filled the role of Regional Sales Manager for Western Canada, achieving Sage’s Inner Circle for Outstanding Sales Achievement for four consecutive years, and receiving Sage’s Hall of Fame honors in 2012. Mr. Elander also held the position of Account Manager for Sage ERP and CRM Partners in the Southeast US, helping partners in the region excel and win multiple awards for Sage 300 ERP Partner of the Year.

 “I’m personally very excited that Craig has accepted this position,” noted Shawn Ostheimer, President of The Answer Company. “I know Craig to be a dedicated customer advocate, committed to helping customers and ensuring a positive experience.  It is exactly for this reason that I am so pleased to have him joining our team.”

Mr. Elander will oversee the team responsible for customer service, support, and professional services at The Answer Company. He will also lead and work alongside The Answer Company’s team of consultants and technicians to deliver Sage solutions, having unique insights with working with the software company as a developer and a vendor.

When speaking of joining The Answer Company, Mr. Elander noted “I’ve been the Sales Manager for over 100 Sage Partner accounts, and The Answer Company has always stood out as an exemplary Partner who embodies the business principles that I value most: integrity, teamwork, and professionalism. The Answer Company consistently ranks as a top Sage Partner in North America, and is the only Partner in Western Canada who represents the entire Sage Mid-Market portfolio of products.  Having the opportunity to join this growing company was the perfect next step in my career.”

Mr. Elander is a dynamic team leader and brings highly touted experience managing and developing high performing Sage Business Partners. Having been a trusted advisor and key influencer on business activities for Sage Partners for many years, he will be a key asset as The Answer Company continues to grow. Mr. Ostheimer concludes, “adding this position marks another step in the growth of our company and I can’t imagine a better fit for this role than Craig.”

Congratulations are in order for Craig Elander, as his experience in the industry and unmatched track record in the ERP ecosystem for small and midcap companies will bring great value to The Answer Company’s business model.